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FilmFocus Is Running the "Film Photography Survey 2024" — Results to Be Published as a Report in January

This is an AI translation of an article originally published in Japanese. If anything reads oddly, the Japanese original is the authoritative version.

FilmFocus is currently running the "Film Photography Survey 2024." Everyone who completes the survey within the response period will be entered into a prize draw: one winner will receive a roll of Ilford HP5 Plus (35mm, 145th anniversary retro packaging), and three winners will each receive a ¥1,000 Amazon gift card. You can access the survey here.

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Previous large-scale surveys on film photography in Japan include the "User Survey" RICOH conducted in 2023 alongside its "Film Camera Project," and the "Film Photography Survey" carried out by Lomography Japan in 2019. However, neither published detailed results, and at present there are no widely accessible survey results on film photography in Japan that track trends over time.

Looking overseas, ILFORD conducts its "Global Film Users Survey" every few years. The 2014 edition drew 2,100 participants, and the 2018 edition 6,800. The results have been published, albeit only in part, and provide valuable quantitative data for understanding the current state of film photography. In addition, the /r/analog community on the online forum reddit has run surveys with 327 participants in 2015 and 1,522 in 2020.

Believing that the Japanese market also needs this kind of open survey, FilmFocus has launched the "Film Photography Survey 2024." By quantitatively researching and reporting on who film photographers are and what they need, we hope to contribute, even in a small way, to the film photography ecosystem.

The survey will close at the end of the year, and we plan to publish the results as a report next January. It takes only about 3 to 5 minutes to complete, so we'd be grateful for your participation. The deadline for responses is December 31, 2024.

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